As the nature of this work is confidential I won’t be able to show any project visuals nor the client name for the time being.
However, I can provide a description of the work I’ve done. Thank you for your understanding.

CLIENT
As part of Studio Volpi’s digital team, I worked as a UX/UI designer for one of Europe’s leading companies in the field of electrical equipment and supplies for residential, commercial and industrial environments.

PROJECT
Specifically, I actively participated in the design of a 150 m² showroom in the heart of Paris, defining the visiting experience and supervising, as an art director, the production of the multimedia contents shown in this space. I followed the project for a total period of 12 months, collaborating in a team of more than 15 people from different departments.

MY ROLE
The contribution I gave to the project has been to:

• Collaborate in the ideation of the physical showroom concept;
• Conduct a detailed user research phase to identify the types of visitors so to give them a visit experience tailored to their interests and backgrounds;
• Define a versatile visit framework by designing a custom-made digital controller;
• Produce the first concepts for the approval of the visual experience inside and outside the showroom;
• Supervise the production of the final assets and coordinate with the brand’s Corporate Communication, PMs and PMOs.